Karoonda Area School - underage drinking campaign - 2007 August - Karoonda SA
9 Steps to Become a Successful Underage Drinker is a fabulous discussion starter about underage drinking: ‘9 Steps to Become a Successful Underage Drinker’ is a comedic take on ‘how-to’ videos and drug education with a high impact ending that will have your students talking for days. Goose bumps guaranteed!
The Karoonda community commissioned the Hero Project team to work with a group of local youth to produce a documentary about the impact of drink driving on small rural towns.
Initially the group discussed interviewing the local police officer and locals to create a documentary about the issue. When the Hero Project team asked if they would watch this film, they admitted they find ‘educational’ videos boring. So their task was to make a film they would watch. After lengthy debate from the young people and adults in the room, the Hero mentors suggested the team work with a satirical reversal to get the message across. They brainstormed all the stories ‘everyone shares about their youthful exploits’, and so the conversation began… The team drafted the 9 steps in the first session and then shot them over several sessions working with the Hero mentors. It was fantastic to work with the youth team and the Karoonda community, who all pitched in to support the project, from offering locations, making props and acting in the film.
Using humour and a satirical reversal this film drives a serious punch and comes with an urgently needed resource pack to support teachers and youth workers to tackle the issues of underage drinking.
Partners
Apple
Arts SA Health Promotion through the Arts
Country Arts SA
Karoonda Area School
Mallee Health Service Inc
Murray Mallee Community Education Network Inc